Developed in 2016, Chicago Is For Hustlers delivers more than minimal, chique designs. Chicago Is For Hustlers embodies the true spirit of Chicago- paying homage to the current state of the city as well as its historical background.
Chicago Is For Hustlers directly confronts the negative stigma that precedes the reputation of Chicago. With poverty, violence, and corrupt politics frequenting the media, Chicago has unaffectionately earned the name Chiraq.
The constant reference of Chiraq gives Chicago a somber reputation. Life long residents, new residents, and tourists consider violence the norm. Unfortunately, this new reputation deflects the true meaning of where Chicago's real history lies.
Where does Chicago's history lie?-
Founded by Jean Baptiste Point du Sable, Chicago quickly became the Midwest epicenter of trading and selling goods. Chicago's fundaments derive from making money which often goes overlooked in exchange for a city riddled in bullets.
Chicago Is For Hustlers strives to promote the message of hard work, dedication, and generation of revenue to improve the perspective of Chicago as well as Chicagoans. Chicago Is For Hustlers directly identifies with everyone wishing to broaden themselves as well as their goals.
From the Bucket Boys on 69th to the Gold Coast, from the North Pole to the Wild 100s, from the West Side to the lake, Chicago Is For Hustlers is dedicated to anyone who identifies themselves as a true hustler- working hard and dodging any negativity to achieve success. People worldwide imitate Chicagoans but one thing they cannot imitate is our hustle.
From one hustler to another, this brand is dedicated to the hustler in